Logistics outsourcing in fresh vegetable and fruit sector

Saliha Çelik; Harun Uçak

doi:10.22630/AMME.2019.5.1-2.2

PDF (English)

Opublikowane:

Dec 17, 2019

Numer

Tom 5 Nr 1-2 (2019)

Dział

Articles

CitedBy/Share

Saliha Çelik

Alanya Alaaddin Keykubat University, Turkey

https://orcid.org/0000-0003-4614-6809

Harun Uçak

Alanya Alaaddin Keykubat University, Turkey

https://orcid.org/0000-0001-5290-5846

DOI: https://doi.org/10.22630/AMME.2019.5.1-2.2

Słowa kluczowe : outsourcing, logistics outsourcing, third party logistics, analytical hierarchy process

Abstrakt

In this study, logistics outsourcing practices in fresh vegetables and fruits sector are discussed with the customer firm perspective. The benefits of the companies from the logistics outsourcing process, the problems they face in the process management and the expectations and evaluations for the process are tried to be put forward with an exploratory approach. The required data were collected through surveys carried out with companies operating in the fresh vegetable and fruits sector. The Analytical Hierarchy Process (AHP) method has also been used to determine the criteria that are effective in selecting the service provider company, which is considered to be directly effective on the success of the outsourcing process. The research findings show that the most important obstacles to maximizing the benefits of the companies from the process are the lack of a planned structure for logistics outsourcing and the traditional management understanding of the company managers. This situation makes the logistics outsourcing process of the companies in the sector not an effective competitive strategy but rather an alternative to deal with cyclical fluctuations. For all these reasons, the expectations of the companies for the process are not fully met and the benefits from the process are realized at more limited levels.

Jak cytować

Çelik, S., & Uçak, H. (2019). Logistics outsourcing in fresh vegetable and fruit sector. Annals of Marketing Management & Economics, 5(1-2), 19–35. https://doi.org/10.22630/AMME.2019.5.1-2.2

Bibliografia

Abak K., Düzyaman E., Şeniz V., Gülen H., Peşken A., Kaymak H. Ç., 2010. Sebze Üretimini Geliştirme Yöntem ve Hedefleri (Methods and Objectives of Improving Vegetable Production) [in Turkish], Technical Congress of Turkish Agricultural Engineering 7, 11-15 January 2010, Ankara, 477-492.

Alexander M., Young D., 1996. Strategic Outsourcing, Long Range Planning 29(1), 116-119.

Bailey W., Masson R., Raeside R., 2002. Outsourcing in Edinburgh and the Lothians, "European Journal of Purchasing and Supply Management" 8(2), 83-95.

Bajec P., Jacomin I., 2010. A make-or-buy decision process for outsourcing, "Promet - Traffic & Transportation" 22(4), 285-291.

Barthelemy J., 2003. The seven deadly sins of outsourcing, "The Academy of Management Executive" 17(2), 87-98.

Batarliene N., Jarasuniene A., 2017. 3PL Service Improvement Opportunities in Transport Companies, Procedia Engineering 187, 67-76.

Bolumole Y. A., 2001. The Supply Chain Role of Third-Party Logistics Providers, "The International Journal of Logistics Management" 12(2), 87-102.

Chin K. S., Chiu S., Tummala V. M. R., 1999. An Evaluation of Success Factors Using the AHP to Implement ISO 14001-Based EMS, "International Journal of Quality and Reliability Management" 16(4), 341-361.

Dağdeviren M., Eren T., 2001. Tedarikçi Firma Seçiminde Analitik Hiyerarşi Prosesi ve 0-1 Hedef Programlama Yöntemlerinin Kullanılması (Analytical Hierarchy Process and Using 0-1 Target Programming Methods in Supplier Selection) [in Turkish], "Gazi University Journal of Engineering and Architecture Faculty" 16(2), 41-52.

Dolgui A., Proth J.M., 2013. Outsourcing: Definitions and Analysis. "International Journal of Production Research" 51(23-24), 6769-6777.

Ecer F., Küçük O., 2008. Tedarikçi Seçiminde Analitik Hiyerarşi Yöntemi ve Bir Uygulama (Analytical Hierarchy in Supplier Selection and An Application) [in Turkish]. Atatürk University "Journal of the Institute of Social Sciences" 11(1), 355-369.

Eğin R., 2009. Firmaların Dönüştürücü Gücü: Dış Kaynak Kullanımı Yöntem ve Uygulamalar (Converting Power of Companies: Outsourcing Methods and Applications) [in Turkish], Crea Publishing, Istanbul.

Görçün Ö. F., 2013. Örnek Olay ve Uygulamalarla Tedarik Zinciri Yönetimi (Supply Chain Management with Case Studies and Applications) [in Turkish], Beta Publisher, Istanbul.

Greaver M.F., 1999. Strategic Outsourcing: A Structured Approach to Outsourcing Decisions and Initiatives, AMACOM Div American Mgmt Assn, New York.

Gül H., 2005. Dış Kaynak Kullanımı ve Taşıdığı Riskler: İmalat Sanayiinde Bir Uygulama (Outsourcing and Risks: An Application in Manufacturing Industry) [in Turkish], Bandırma Faculty of Economics and Administrative Sciences "Journal of Management and Economics Research" 4, 157-184.

Güngör M., 2007. Dış Kaynak Kullanımı. Kahramanmaraş'taki Hastanelerde Bir Alan Araştırması (Outsourcing: A Field Research in Hospitals in Kahramanmaraş) [in Turkish], Master Thesis. Kahramanmaras Sutcu Imam University Institute of Social Sciences, Kahramanmaras [master thesis].

Hancox M., Hackney R., 2000. IT Outsourcing: Frameworks for Organizations, Sectors and Nations, "International Journal of Operations Management" 25(9), 831-850.

Jennings D., 1996. Outsourcing Opportunities for Financial Services, "Long Range Planning" 29(3), 393-404.

Jiang B., Qureshi A., 2006. Research on Outsourcing Results Current Literature and Future Opportunities, "Management Decision" 44(1), 44-55.

Keskin M. K., 2009. Lojistik Tedarik Zinciri Yönetimi (Geçmişi, Değişimi, Bugünü, Geleceği) (Logistics Supply Chain Management »Past, Change, Present, Future«) [in Turkish], Nobel Publication and Distribution, Ankara.

Kliem R. L.,1999. Managing The Risks of Outsourcing Agreements. "Information Systems Management" 16(3), 91-93.

Kuruüzüm A., Atsan N., 2001. Analitik Hiyerarşi Yöntemi ve İşletmecilik Alanındaki Uygulamaları (Analytic Hierarchy Method and Applications in Business) [in Turkish], Akdeniz University "Journal of Economics and Administrative Sciences" (1), 83-105.

Lee Y., Çavuşgil S. T., 2006. Enhancing Alliance Performance: The Effects of Contractual-Based versus Relational-Based Governance, "Journal of Business Research" 59(8), 896-905.

Linder J.C, Cole M., Jacobson A., 2002. Business Transformation through Outsourcing, "Strategy & Leadership" 30(4), 23-28.

Orhan O.Z., 2003. Dünyada ve Türkiye'de Lojistik Sektörünün Gelişimi (Development of Logistics Industry in the World and Turkey) [in Turkish], ITO Publications, Istanbul.

Ölçer F., 2006. Dış Kaynaklardan Yararlanma (Outsourcing) [in Turkish], Nobel Publishing House, Adana.

Özbay T., 2004. İşletme Yönetiminde Yeni Eğilimler Dizisi. Sorularla Dış Kaynak Kullanımı (New Trends in Business Management. Outsourcing with Questions) [in Turkish] Istanbul Ticaret Odası, Istanbul.

Pezikoğlu F., Ergun M. E.,Erkal S., 2004. Taze meyve-sebze pazarlama zincirinde. Modern perakendecilerin durumu (The Situation of Modern Retailers in Fresh Fruit and Vegetable Marketing Channel) [in Turkish], "Bahçe", 33(1-2),75-84.

Prahalad C. K.,Hamel G., 1990. The Core Competence of the Corporation, "Harvard Business Review" 68(3), 79-91.

Quinn J. B., Hilmer F., 1994. Strategic Outsourcing. "Sloan Management Review" 35(4), 43-55.

Qureshi M. N., Kumar D., Kumar P., 2007. Modelling the Logistics Outsourcing Relationship Variables to Enhance Shippers' Productivity and Competitiveness in Logistical Supply Chain, "International Journal of Productivity and Performance Management" 56(8), 689-714.

Saaty T. L., 2008. Decision Making with the Analytic Hierarchy Process, "International Journal of Services Sciences" 1(1), 83-98.

Saunders C., Gebelt M.,Hu Q., 1997. Achieving Success in Information Systems Outsourcing, "California Management Review" 39(2), 63-79.

Selviaridis K., Spring M., 2007. Third-Party Logistics: A Literature Review and Research Agenda, "The International Journal of Logistics Management" 18(1), 125-150.

Sevim Ş., Akdemir A., Vatansever K., 2008. ActivitiesLojistik Faaliyetlerinde Dış Kaynak Kullanan İşletmelerin Aldıkları Hizmetlerin Kalitesinin Değerlendirilmesine Yönelik Bir İnceleme (A Study on the Evaluation of the Quality of Services Provided by Outsourcing Companies in Logistics Activities) [in Turkish], "Süleyman Demirel University Journal of the Faculty of Economics and Administrative Sciences" 13(1), 1-27.

Sink H. L., Langley Jr. C. J., Gibson B. J., 1996. Buyer Observations of the US Third-Party Logistics Market, "International Journal of Physical Distribution & Logistics Management" 26(3), 38-46.

Srabotic A., Ruzzier M., 2012. Logistics Outsourcing: Lessons from Case Studies, "Managing Global Transitions" 10(2), 205-225.

Tafti M., 2005. Risk Factors Associated with Offshore IT Outsourcing. "Industrial Management & Data Systems" 105(5), 549-560.

Tam M. C. Y., Tummala V. M. R., 2001. An Application of the AHP in Vendor Selection of a Telecommunications System, "Omega" 29(2), 171-182.

Triantaphyllou E., Mann S., 1995. Using Analytical Hierarchy Process in Decision Making in Engineering Applications: Some Challenges, "International Journal of Industrial Engineering: Applications and Practice" 2(1), 35-44.

Turan A., 2011. Gerçek-Mantık Değerlendirmesi: Temel Yeteneğin Dinamik Becerilerle, Dış Kaynaklardan Yararlanmanın Model Ortaklığıyla Olan Paradigma Değişimi (Reality - Logic Assessment: The Paradigm Change of Basic Ability with Dynamic Skills and Model Partnership with External Resources) [in Turkish], "Journal of Organization and Management Sciences" 3(2), 35-46.

Vaidya O. S., Kumar S., 2006. Analytic Hierarchy Process: An Overview of Applications. "European Journal of Operational Research" 169(1), 1-29.

Varadarajan R., 2009. Outsourcing: Think More Expansively. "Journal of Business Research", 62(11), 1165-1172.

Wang C., Regan A. C., 2003. Risks and Reduction Measures in Logistics Outsourcing, Proceedings of the Transportation Research Board Annual Meeting 1-12.

Wilding R., Juriado R., 2004. Customer Perceptions on Logistics Outsourcing in the European Consumer Goods İndustry, "International Journal of Physical Distribution and Logistics Management" 34(8), 628-644.

Retrieved from www.gtb.gov.tr [assessed: 05.09.2019].

Retrieved from www.lojistikhatti.com [assessed: 05.09.2019].

Retrieved from www.tzob.org.tr [assessed: 05.09.2019].

Yilmaz E., 2005. Analitik Hiyerarşi Süreci Tekniği ve Orman Kaynakları Planlamasına Uygulanması Örnekler (Analytical Hierarchy Process Technique and Its Application to Forest Resources Planning) [in Turkish], "Journal of Doa" 35(11), 1-33.

Yirik Ş., Erdinç B., Göçen S., 2004. Yöneticilerin Gözünden Konaklama İşletmelerinde Dış Kaynak Kullanımı Boyutları ve İşletmeye Olan Finansal Etkileri (Dimensions of Outsourcing and Financial Impacts from the Perspective of Managers) [inTurkish], "Süleyman Demirel University Journal of the Faculty of Economics and Administrative Sciences" 19(2), 197-209.

Zelenika R., Becaj D., Skender H.P., 2008. Outsourcing Logistics at Petrol Stations in Slovenia, "Promet-Traffic and Transportation" 20(6), 377-382.

Zhu Z., Hsu K., Lillie J., 2001. Outsourcing - a Strategic Move: The Process and the Ingredients for Success. "Management Decision" 39(5), 373-378.

Statystyki