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  1. Strona domowa
  2. Archiwum
  3. Tom 1 Nr 1 (2015)

Tom 1 Nr 1 (2015)

DOI: https://doi.org/10.22630/AMME.2015.1.1

Opublikowane: 2015-05-30

PDF (English)

Articles

Factors affecting the consumer behaviours of Azerbaijani students

Rasim Abutalibov, Seymur Guliyev

5-11

PDF (English)

Evolution of theory of marketing – a micro- and a macro approach

Jarosław Gołębiewski

13-22

PDF (English)

The interrelationships between a company’s marketing and finances

Wojciech Grzegorczyk

23-31

PDF (English)

(Not) using private labels – the dilemma of independent aftermarket companies in Poland

Katarzyna Hys, Alfred Franke

33-51

PDF (English)

On motivation and enterprise education – ensuring manageable goals and objectives

Timothy Isle, Andre Mostert

53-63

PDF (English)

Attributes of satisfaction with foodshops among older shoppers

Dagmar Lesakova

65-73

PDF (English)

The Absorption and Main Effects of EU Funding for Investments in Transport in Poland Under Operational Programmes 2007–2013(2015)

Joanna Rakowska

75-83

PDF (English)

An interdisciplinary approach to marketing

Joanna Szwacka-Mokrzycka

85-92

PDF (English)

Factors influencing quality of life and life satisfaction in Hungary

Ágnes Urbánné Treutz

93-107

PDF (English)

Język / Language

  • English
  • Język Polski

Najczęściej czytane (90 dni)

  • Innovation and marketing strategies of enterprises on the innovative food products market
    75
  • International competitive intelligence
    62
  • Effectiveness and possibilities of digital marketing: a case study of Baltic countries
    45
  • Tax planning for small and medium enterprises (SMEs)
    41
  • The features of marketing mix for non-profit organisations
    34
  • Instagram as a tool for promoting superfood products
    31
  • The interrelationships between a company’s marketing and finances
    30
  • Regulatory determinants of US automotive market structure – an overview
    27
  • Logistics outsourcing in fresh vegetable and fruit sector
    25
  • Diversification as a modern growth strategy in agriculture
    24
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